Zeitgeist 2012

A great review video by Google. It shows how traditional and social media are becoming more and more entwined around each other.

Very emotional look back on some of the highlights that moved us in the last 12 months.

From an event manager’s standpoint, there is not doubt the most spectacular event in 2012 were the London Olympics. The Opening show was simply fantastic!

When it comes to creating an emotional platform for your brand, the Red Bull / Felix Baumgartner gig (Stratos skydive) is hard to beat. I do not think any other sponsoring project so far has had a similar worldwide impact like this one.

Wishing you all the best for the upcoming holiday season and a Happy New Year 2013!

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