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TED ist eine der stärksten Event-Brands weltweit. Seit 1984 finden Konferenzen unter dem Label TED statt, seit 2006 werden TEDTalks online gestellt. Ursprünglich gab es eine jährliche Veranstaltung in Long Beach, aber mittlerweile ist es weit mehr als das: TED … Continue reading
This is a guest post by Tim Masterson, founder of conferencehandbook.com. Thanks, Tim, for the insight! If you’ve done any poking around in the mobile world lately you may have heard the terms “Native App”, “Web App” and “HTML 5” … Continue reading
I have been using mind maps since quite some time – they are great tools in a brainstorming process, and they can be very useful when creating new concepts for events. Even better when you can use them online, to … Continue reading
It’s amazing to realize that there are so many great videos out there that display relevant information for event managers in an entertaining and compelling way. Here are some of my favourites of 2011 that are great to use in … Continue reading
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For a number of reasons, Twitter and events are a good match: Before the event, it is a great tool to spread the word about the contents of your event (speakers, topics etc.), to engage and to connect with potential … Continue reading
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End of November 2011, Barcelona was once again the Mecca for everyone involved in business travel, association meetings or corporate events. EIBTM is a great show, with a plethora of useful offerings, learning experiences and networking opportunities. Particularly for the … Continue reading
Viele traditionelle Geschäftsmodelle von Konferenzen, Messen oder Ausstellungen kommen heutzutage an ihre Grenzen und müssen neu definiert werden. Dafür gibt es eine ganze Reihe von Gründen: Starker Kostendruck und knappere Reisebudgets Der Einfluß von Social Media, die Networking und Informationsaustausch … Continue reading
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Let’s face it: A lot of the traditional business models of conferences, exhibitions or trade shows are challenged today. There are a number of reasons for this: Cost pressure and business travel constraints, obviously Social media that allow networking and … Continue reading
5. Delegate survey, implementing Event ROI methodology Of course, we have been doing delegate surveys for a very long time, first on paper, since a couple of years mostly online using the Surveymonkey platform. But when I saw a presentation … Continue reading
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At the recent ICCA Congress in Leipzig, I attended an excellent session about “New ways to approach brand-building in the meetings business“. The session was very inspiring, and I came across the case of the WIT Conference in Singapore, an … Continue reading
